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Meeting your Printing and Packaging requirements

Meeting your Printing and Packaging requirements

As one of the major printing centres in the world, Hong Kong understands what buyers require from the printing and packaging industry. Hong Kong International Printing & Packaging Fair 2014 answers buyers' need for a price-competitive, one-stop sourcing point with a comprehensive range of quality products and services from reputable suppliers.

The fair offers printing and packaging solutions, related equipment and consumables as well as design and other pre-press and post-press services.

Maximising value and opportunity

In the 2014 edition, the fair is expected to host more than 360 exhibitors from around the world. With so many experienced suppliers under one roof, the fair allows you to source more effectively through face-to-face discussion and immediate cost comparisons, reducing overheads.

The international nature of the fair brings you into contact with industry peers from different countries and regions. The networking opportunities expand contacts and deliver an overview of the global industry and the status of individual markets.

Many overseas buyers are deeply interested in the Chinese mainland, both as a source of price-competitive supply and as a market. The fair provides a window of opportunity in this regard. Conversely, for buyers from the mainland, Hong Kong is the ideal hub for innovation and quality assurance to explore further afield.

Who you can expect to meet

Hong Kong International Printing & Packaging Fair 2014 presents exhibitors offering:

•     De Luxe Zone                                         •     Green Printing & Packaging Solutions
•     Printing Services                                     •     Integrated Pre-press & Trade Services
•     Packaging Services                                 •     Integrated Packaging Solutions
•     Digital Printing Equipment                        •     Printing & Packaging Equipment
•     Food & Beverage Packaging Solutions      •     Printing Consumables & Packaging Materials

Highlighting market trends

The fair is sensitive to changing buyer needs in a dynamic retail environment. Dominant trends in printing and packaging include the surge in luxury goods, the pressure to go 'green' and developments in food and beverage presentation. Suppliers catering to these needs are grouped in special zones, with the Green Printing & Packaging Solutions Zone making its debut.

De Luxe Zone widens its focus in 2014 following positive buyer reaction. The zone provides products and solutions which promote the value of premium and luxury products by giving them outstanding shelf appeal and boosting their image. In the 2014 fair, buyers will see high-end packaging materials such as PU leather, textiles, crystal as well as fancy and special papers.

They will be offered packaging boxes with unique, non-traditional designs and be able to check out non-paper packaging products such as tin boxes, wooden boxes, plastic bottles and more.

Green Printing & Packaging Solutions Zone follows the immense buyer interest shown in the Green Printing & Packaging Solutions Display Area of previous fairs. Consumers require manufacturers and distributors to make sustainable choices and the new zone allows you to do this. It features exhibitors who use recycled and/or recyclable paper and eco-friendly ink, packaging materials from sustainable sources and synthetic paper as well as production processes which do not damage the environment. 'Green technology' is highly innovative so buyers will find new and exciting offerings in the new zone.

Outside the zone you can find other exhibitors with 'green' features. They are identifiable by their “Green Solutions Suppliers” insignia on the booth fascia.

Food & Beverage Packaging Solutions Zone is another inspiring zone for buyers who need to keep abreast of new technology in this space. Suppliers here are specialists who understand the many needs of the industry. Buyers can expect to see materials and packaging solutions which take into account safety, health regulations, convenience, shelf life, functionality and the many other buyer concerns. Additionally, suppliers in this zone understand the importance of quality and aesthetics in the packaging of products which vie for consumers' attention on crowded supermarket shelves.

Keeping abreast of developments

Printing and packaging are both dynamic, with new technologies being developed, market situations changing and regulations being introduced. The fair's seminars cover many important topics of relevance to the industry today. The displays of entries in the Hong Kong Print Awards and the Hong Kong Digital Printing Awards will inspire and encourage excellence.

Chance to visit world's largest gift fair

HKTDC Hong Kong Gifts & Premium Fair takes place concurrently at the Hong Kong Convention and Exhibition Centre in Wan Chai. Buyers will be able to access this fair easily as a courtesy bus service operates between the two venues. More than 4,000 exhibitors are expected to participate in 2014.

Supporting buyers

Hong Kong International Printing & Packaging Fair 2014 has many services and facilities in place to assist buyers achieve their goals at the fair. To name a few:
Value for money hotels – Hong Kong has an abundance of hotel rooms at every budget level;
Free shuttle bus service – buyers can commute between the fair venue, AsiaWorld-Expo, and convenient points in Kowloon and Hong Kong;
Courtesy email centre – communications are made easy through this facility;
VIP Lounge – this is a haven for VIP buyers to relax or have business discussions;
Prayer room – visitors will find this in a private but easily accessible space in the fairground.

 

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