Berlin Packaging, a leading full-service supplier of plastic, glass, and metal containers and closures, today announced that Jeremy Lagomarsino, EVP Business Development & Strategy, and Scott Jost, VP Innovation & Design, will lead a webinar at 10 a.m. (Central) on March 17 entitled "Big-Picture Thinking for Smart Beverage Packaging." The one-hour webinar, offered by the Institute of Packaging Professionals (IoPP), will help those involved in product packaging avoid "micro thinking" and instead understand macro consumer trends at work and how packaging can play a role capitalizing on these trends and conveying a clear brand perception.
Lagomarsino and Jost, packaging veterans with extensive experience in brand strategy, will explain how to accelerate growth with some simple frameworks and examples from the beverage category and beyond.
"Big-Picture Thinking for Smart Beverage Packaging," is offered to IoPP members at no charge. Affiliates and non-members can attend for $99. For a complete description and to register for the online event, visit http://ow.ly/K1ujP.
Jeremy Lagomarsino brings more than two decades of marketing and business strategy experience to Berlin Packaging clients. A former director of strategy at PepsiCo, Lagomarsino oversees two of Berlin's service divisions, advising brand owners on a broad range of packaging and strategy issues. Lagomarsino also worked at Bain & Company, where he helped clients grow.
Scott Jost leads Berlin Packaging's Studio One Eleven design and innovation division. For over 25 years, Jost has worked on industrial design and brand strategy for a wide array of blue-chip, challenger, and emerging consumer packaged goods companies. A specialist in package design, innovation and engineering, Jost holds numerous patents and is a member of the Industrial Design Society of America.
About Berlin Packaging
Berlin Packaging is North America's only Hybrid Packaging Supplier® of plastic, glass, and metal containers and closures. See PaintTheTarget.com and GreaterFaster.com for more on how the company exists to help people and companies excel. With over 33,000 available SKUs, over 120 packaging consultants, and more than 90 sales and warehouse locations across North America, the company has the right products, expertise, and geographic proximity to help customers increase their net income through packaging products and services. Berlin Packaging supplies billions of containers and closures annually as well as warehousing and logistics services for customers of all sizes in all industries. It is the only company in its sector to be ISO 9001 certified, to have Customs-Trade Partnership Against Terrorism (C-TPAT) certification, and to achieve 99% on-time delivery of its shipments every month for over 10 years. Related services and specialty product divisions include Studio One Eleven custom packaging and graphic design, Berlin Global sourcing solutions, E3 profit-oriented consulting, Berlin Financial financing for equipment and capital improvements, Berlin Quality advocacy, Dangerous Goods transport, Freund Container & Supply convenience, and Qorpak laboratory supplies.
Source : http://www.prnewswire.com