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So Long, Spoons: Daisy Brand Sour Cream Introduces Industry-First Flexible Pouch Squeezable Package

Wednesday, Nov 25, 2015
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Everybody loves tacos, but nobody has figured out a good way to spoon sour cream evenly onto the delicious Mexican staple.  Millions of taco fans will be overjoyed to hear that Daisy, the maker of America's top-selling sour cream, has developed a squeezable package that dispenses fresh sour cream evenly and exactly where they want it.

The new Daisy Squeeze Sour Cream package is a patented design that uses a flexible foil material fixed to a cap – a first for the industry.  The package sits cap-down, fits in the refrigerator door, and dispenses sour cream through a one-way valve when pressure is applied to the unit.  The revolutionary design was developed with convenience and freshness in mind.  Everyone in the family – from toddlers to grandparents – will find the new package easy to use with no spoon required.

"Consumers were asking for a better way to use sour cream as a topping with greater precision than a spoon allows, so we worked closely with them to develop a unique package that suits their needs," noted Craig Ziemkiewicz, Director of Marketing, Daisy Sour Cream. "Our flexible package is both fun and easy to use, allowing consumers to squeeze a dollop of Daisy exactly where they want it."

The new bottle comes with a pull tab to guarantee freshness upon initial opening. Its opening valve design further aids in maintaining freshness by keeping air from getting into the package when squeezed; plus, the valve enables users to dispense Daisy Sour Cream at their preferred stream size. One-handed operation is a breeze for busy cooks, and waste is eliminated since the product can be fully emptied before discarding.

Daisy Sour Cream in the new flexible pouch squeezable package is now available in all 50 U.S. states, at all major retailers, alongside traditional tub packaging. The new package carries the exact same creamy, fresh-tasting Daisy Sour Cream that has made it America's favorite.

For more information about Daisy Sour Cream, visit www.daisybrand.com or visit the Facebook page at www.facebook.com/DaisySourCream.

About Daisy Brand

For nearly 100 years, Daisy Brand has provided high-quality dairy products that offer a good value.  Daisy Sour Cream is the nation's best-selling sour cream, with 41 percent market share. A Dollop of Daisy™ is the special ingredient that can make just about any dish taste better. Made with only simple ingredients -- no preservatives -- Daisy Sour Cream is a delicious complement to dips, main dishes and desserts. Daisy Sour Cream is available nationwide in two varieties:  Daisy Sour Cream; and Daisy Light Sour Cream, with half the fat and 1/3 fewer calories. Visit www.daisybrand.com for more information or visit the Facebook page at www.facebook.com/DaisySourCream.

 

prnewswire.com

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