Industry Press Releases

Label Manufacturer Avery Dennison Recognizes WACKER as Its Most Sustainable Silicone Supplier

Friday, Jun 12, 2015

The label and packaging manufacturer Avery Dennison recently recognized Munich-based chemical company WACKER and a number of other pressure-sensitive industry suppliers at its second annual supplier awards ceremony in Oegstgeest, Netherlands. WACKER and the Swedish specialty paper manufacturer Munksjö were awarded in the category “Best Supplier Sustainability” for their joint efforts in the development of a low-platinum solution for silicone release liners. The silicone coating ensures that self-adhesive labels can easily be removed.

At this year’s award ceremony, Avery Dennison honored a total of nine suppliers. The selection was based on the supplier’s performance in areas such as sustainability, innovation, service, overall value and quality. The Best Supplier Sustainability award went to WACKER and Munksjö. Both companies demonstrated leadership and action to align with Avery Dennison’s sustainability policy. It demands the use of responsibly sourced materials, compliance with third-party verification processes and a clear commitment to innovation and continuous improvement.

Over the past 20 years, WACKER has developed into a leading supplier for the US label manufacturer. “We – and I’m including the entire business team in this – are delighted with this award,” said WACKER Executive Board member Auguste Willems at the award ceremony. “The Avery Dennison award shows that sustainability is playing an increasingly important role for our customers. By consistently developing our DEHESIVE® silicones further, we have succeeded in continuously improving the sustainability and cost efficiency of release coating formulations,” said Willems. “That’s why we see this award as an incentive to develop solutions for our customers that meet growing market requirements and set standards in terms of efficiency and sustainability.”


WACKER SILICONES has been developing and manufacturing silicone-based paper and film coating systems for over 30 years under the DEHESIVE® brand. DEHESIVE® silicones are organosilicon compounds specially developed by WACKER SILICONES for the production of silicone release liners and films. Their chemical structure ensures superior release properties in contact with sticky substances, along with excellent flow and rapid curing during processing. DEHESIVE® silicones are typically used as three-component products consisting of a polymer, crosslinker and catalyst. CRA® controlled-release additives are used for adjusting the release force within a very wide range.


WACKER SILICONES is one of the largest silicone manufacturers worldwide with over 3,000 highly specialized and innovative products. The division’s portfolio ranges from silicone fluids, emulsions, resins, elastomers and sealants to silanes, silane-terminated polymers and pyrogenic silica. These stand out due to their significant value-adding potential – enhancing both the benefits and performance of customers’ end products. WACKER SILICONES’ products find application in such sectors as construction, chemicals, cosmetics, textiles, automotive, paper, electronics and medical engineering.

About Avery Dennison

Avery Dennison (NYSE: AVY, ) is a global leader in labeling and packaging materials and solutions. The company’s applications and technologies are an integral part of products used in every major market and industry. Avery Dennison has operations in more than 50 countries and employs more than 25,000 people worldwide. The company is headquartered in Glendale, California (USA), and reported sales from continuing operations of $6.3 billion in 2014.


Wacker Chemie AG
Media Relations & Information
Florian Degenhart

Tel. +49 89 6279-1601
Fax +49 89 6279-2877

Other Press Releases