National Flexible

Sweet Snacks

Generally these products are packed horizontally and in most cases the aesthetics of the packaging matter more than showing the product.

• Confectionery coated in chocolate are frequently packed in cold seal lacquered materials for matt prevention and speed
• Recent advances in sealing technology mean that low temperature seal heat seal films can replace cold seal to reduce costs
• Products with a high butter content normally require higher barrier material and oxygen to prevent fat rancidity
• High quality flexo or gravure print is ideal for premium pack resentation to assist in "important purchases"
• High gloss, matt, tactile lacquers and paper laminate with a window are all options to be considered
• Many of these products are part of "meal deal" in the "food to go" arena so differentiation is key