Cascades inc., a leader in recovery and the manufacturing of green packaging and tissue paper products, is pleased to announce the launch of Cascades EVOK ® in the US market, in collaboration with Johnsonville Sausages. The latter is the first national banner sausages to use Styrofoam trays that contain 25% recycled material and are now manufactured in the United States.
Launched in 2013 in Canada , producing EVOK ® is now also from the US facilities of Cascades, allowing it to meet motivated many companies to reduce their environmental impact. Indeed, thanks to its content of 25% recycled material, production EVOK ® in the US represents a 15% reduction in greenhouse gas (GHG) emissions compared to regular styrofoam. Substituting by EVOK ® regular polystyrene trays enable Johnsonville to reduce its carbon footprint by the equivalent of 750 metric tons of CO 2 annually, which is equivalent to more than 270,000 round trips to grocery with a medium-sized vehicle.
Brought into force on 1 st May, this latest packaging innovations change is part of the operational improvements which Cascades and Johnsonville worked to reduce the environmental impact of packaging. Moreover, in 2010, Cascades Johnsonville helped make the transition to a rectangular container for a new innovative curved container that mimics the shape of sausages. This improvement led to a 6% reduction of packaging used, while providing a feature that allows the products to stand out on the shelves. To date, the initiative has resulted in savings of 120,000 pounds of waste per year.
The trays EVOK ® is intended for food packaging of meat, poultry, fish and seafood, as well as fruits and vegetables. This innovation Cascades is among several others who all aim to reduce environmental impacts.
"This announcement reinforces our leading position as a manufacturer of eco-friendly packaging for fresh food and our desire to be a partner of choice offering viable solutions to our customers," says Mr. Luc Langevin , President and COO of Cascades Specialty Products Group.
Source : cascades.com