NuZee Announces Sales Launch with Partner Stone Brewing and its Stone-Branded Specialty Coffee Products

25 August 2023

NuZee, Inc., a prominent coffee co-packing and technology firm, has unveiled the launch of an e-commerce website for partner Stone Brewing's direct-to-consumer distribution of co-manufactured specialty coffee products at coffee.stonebrewing.com.

The newly launched website showcases an array of NuZee-produced specialty coffee items, prominently featuring its exclusive single-serve DRIPKIT pour-overs, single-serve brew bags, 12 oz whole bean coffee bags, and Industrial Compostable capsules – all adorned with the Stone branding. The coffee collection brilliantly captures the distinct branding and flavor profiles of three of Stone's most beloved brews: Stone Arrogant Bastard Ale, Stone Buenaveza Salt & Lime Lager, and Stone Xocoveza.

NuZee's CEO, Masa Higashida, expressed enthusiasm, stating, "We take immense pride in collaborating with our fellow San Diego neighbors at Stone to craft exceptional high-end coffee offerings. Meeting our previously outlined launch timelines for our commercial operations is a major achievement for us. We firmly believe that this partnership will drive substantial revenue growth, significantly enhancing shareholder value. We're excited to connect with Stone's extensive consumer base through this innovative venture."

With its inception dating back to 1996, Stone Brewing is renowned for pioneering the West Coast Style IPA, playing a pivotal role in the evolution of the craft beer movement and inspiring a generation of hop aficionados. As the seventh-largest craft brewer in the United States, Stone operates two production brewing facilities on both coasts – in Escondido, CA, and Richmond, VA. Presently, Stone's craft beer is accessible across all 50 states and over 40 countries worldwide.

Erin Smith, Senior Vice President of Marketing at Stone Brewing, conveyed their enthusiasm: "We're excited for fans of Stone Brewing and coffee connoisseurs alike to engage with the Stone brand in this fresh manner. NuZee has consistently proven to be an outstanding partner, having previously created unique coffee iterations inspired by our beers. Extending this partnership is a thrilling prospect for us."

In essence, this collaboration between NuZee and Stone Brewing signifies a harmonious fusion of expertise, resulting in a diverse range of specialty coffee products that embody the essence of Stone's renowned brews.


Source:prnewswire.com