Shaping the Future of Flexible Packaging: Huhtamaki's Chrome III Innovation ensures sustainable and safe solutions

2 September 2023

In an era characterized by evolving regulations and a growing emphasis on environmental considerations driving change in the packaging industry, leaders in this field are continually exploring innovative solutions to meet shifting market demands.

Through our unwavering commitment to sustainability and cutting-edge technology, we stand at the forefront of change, particularly in the realm of Gravure Cylinder innovation for Flexible Packaging.

This groundbreaking innovation serves as a vital support for our customers, especially in light of a recent pivotal ruling by the European Court of Justice (ECJ). The ECJ's decision has rendered the use of chromium trioxide invalid, which has the potential to disrupt the gravure printing industry significantly.

Since 2016, Huhtamaki has been proactively addressing this challenge, well ahead of EU regulations. Adapting adeptly to this changing landscape, we proudly introduce Chrome III plating as an innovative substitute for chromium trioxide.

Leading the Charge, Ensuring Stability

Chrome III plating not only offers lower emissions and reduced energy consumption but also eliminates the use of toxic chromium trioxide, thereby enhancing workplace safety. All of this is achieved while maintaining uncompromised quality and efficiency. Huhtamaki's proactive embrace of Chrome III underscores our unwavering commitment to responsible practices, establishing us as the preferred partner for delivering innovative, purpose-fit, intelligent, and sustainable packaging solutions.

The cutting-edge HelioChrome NEO Technology behind Chrome III plating was developed in partnership with K. Walter in Ronsberg, Germany. This collaboration combines K. Walter's expertise in Plating and Process Technology with Huhtamaki's proficiency in printing and converting, laying a robust foundation for the future of chrome plating in the broader gravure printing industry.


Source:huhtamaki.com