Ardagh Group

Variable Print 1

• Variable Print 1
• Effective response to on-going trend of mass customisation
• Allows brand to easily adapt to time-sensitive events
• Enables unique collectable promotions
• Cost-efficient and highly targeted print process.

Possibilities of Variable Print 1.0:

• Up to 24 different messages possible
• 1.0 offers the appearance of alphanumeric characters in the colour of the can or the basecoat.
• Available for aluminium and steel cans in all sizes
• Contrast created through one printed colour with either the can basecoat or can metal colour