Murcia: the garden of Europe

In the enchanting region of the autonomous community of Murcia, in the south-eastern part of Spain between Andalusia, Castilla-La Manche and Valencia, on the coast of the Mediterranean Sea, is where the greatest vegetable production in Europe is carried out. It is no coincidence, in fact, if Murcia is described as the “garden of Europe”. Farmers and agroprocessing companies operate in an ideal environment, benefiting from this regions excellent micro-climate. The dynamic and competitive farms in Murcia produce and market various types of products such as wine, rice, olive oil, lemons and paprika. In turn, companies manufacturing canned food, juices, beverages and frozen foods contribute to create one of the most active and innovative industrial districts of Europe. Hida Alimentación S.A. operates in the center of this great and fertile environment. Over 56 years of operation, together with continued investment in new production technologies, have brought this Spanish company to win a leadership position in domestic and international markets. To support the growth of turnover, Hida has chosen to install two new shrinkwrappers of the Smiflexi SK and LSK series and a sleeve packer of the MP 300 series that allow the Spanish company to greatly improve its productive efficiency.