SEATTLE, May 16, 2019 (GLOBE NEWSWIRE) -- The global tissue paper market was pegged at 36.70 million tons in 2017 and is projected to exhibit a CAGR of 3.6 % over the forecast period (2019 – 2027).

Tissue paper offers advantages such as prevention of bacterial infection when used for hand drying, which reduces risk of communicable diseases such as cold and flu, which in turn is propelling demand for tissue paper products. Tissue papers are easy to use and advantageous for cleaning and sanitation purposes.

Tissue paper manufacturers are focused on providing a wide range of products to customers all over the world. For instance, Jeesr Industries (Novatis Group) is a Morocco-based company, which manufactures and converts 100% virgin pulp to tissue paper. It offers a range of paper products such as toilet paper, kitchen towels, table napkins, facial tissues, and others to its consumers, under brands names such as ‘Dalaa’, ‘Sany’, and ‘Calin’.

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Key Trends and Analysis of the Tissue Paper Market:

Tissue products such as tissue paper and tissue towel are gaining traction owing to the demand for sanitation and hygiene products in food and healthcare industries. Furthermore, advancements in the tissue manufacturing technologies such as ADT, ATMOS, and NTT are fueling the growth of the market.

However, production of tissue paper production leads to environmental concerns such as water pollution, toxic pulping, and emission of greenhouse gases such as CO2, and contributing to the increase in global warming.

Manufacturers are focused on developing production process which offers water efficiency, energy efficiency, and use of recycled pulp paper in order to achieve sustainable production. Furthermore, Gomà-Camps Maroc, S.A.R.L., a Morocco-based tissue paper supplier, offers customization in its tissue paper products. Company customizes all types of tissue napkins and tablecloths with the company’s name and corporate’s identity as per customer’s requirement.

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Key Market Takeaways:

• The global tissue paper market is expected to exhibit a CAGR of 3.6% during the forecast period (2019 – 2027). Factors such as rising awareness about hygiene & cleanliness among populace coupled with abundance of raw material is predicted to boost the tissue paper market over the forecast period.
• North America held the largest market share in the global tissue paper market in 2017. This is attributed to growing health awareness and increasing healthcare spending, which is propelling the growth of tissue paper market in this region. According to the Centers for Medicare & Medicaid Services (CMS), U.S. healthcare spending increased 4.3%to reach US$ 3.3 trillion or US$ 10,348 per person in 2016.
• Some of the players operating in the global tissue paper market include Kimberly-Clark Corporation, Essity AB, Georgia-Pacific LLC, Asia Pulp and Paper Group, Procter & Gamble Co., Sofidel Group, CMPC Tissue S.A., WEPA Hygieneprodukte GmbH, Metsä Group, Cascades Inc.
• Major companies operating in tissue paper market is undertaking various strategies such as mergers & acquisitions and product portfolio expansion in order to maintain their position in the competitive business environment. For instance, NiceNex s.a.r.l, a Morocco-based tissue paper supplier, offers perfumed tissue papers with brand name ‘Nice’ including ultra-soft toilet papers scented with various natural products and kitchen tissue paper scented with 100% natural camomilla.
• Furthermore, Gomà-Camps Maroc, S.A.R.L., a Morocco-based tissue paper supplier, offers customization in its tissue paper products. Company customizes all types of tissue napkins and tablecloths with the company’s name and corporate’s identity as per customer’s requirement.

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