London Packaging Week returns to Excel London on September 16 & 17, reinforcing its position as the UK’s leading cross-industry packaging, innovation and policy platform, defined this year by collaboration, credibility and growing ecosystem alignment.

A major development for 2026 is the expansion of its strategic partner network, with leading trade associations, industry bodies and policy organisations further aligning around London Packaging Week as a central platform for collaboration, shared expertise and collective progress on packaging’s most urgent challenges.

New partners joining this year include the British Retail Consortium (BRC), Food and Drink Federation (FDF), INCPEN (Industry Council for Packaging and the Environment), Products of Change, Recoup, and WRAP, representing the full spectrum of retail, FMCG, circular-economy leadership, and environmental policy. Their involvement signals a clear shift across the industry from parallel conversations to shared action, where collaboration is now essential to delivering meaningful progress on sustainability, regulation and innovation.

“London Packaging Week has become a place where the most important conversations in packaging are not only happening but being shaped in real time,” said Sema Tezel Basbug, Head of Marketing at Easyfairs UK. “Whether you are a global brand, a specialist supplier, a policymaker or a design-led start-up, the value lies in being part of the dialogue. The industry is moving too quickly and becoming too interconnected for anyone to operate in isolation. This is where perspectives meet, where assumptions are challenged, and where practical direction begins to form across sustainability, regulation and innovation. If you are serious about the future of packaging, this is not a show to observe from the sidelines.”

This expanded ecosystem sits alongside long-standing partners, including the British Printing Industries Federation (BPIF), British Plastics Federation, BCMPA - The Association for Contract Manufacturing, Packing, Fulfilment & Logistics, Foodservice Packaging Association, PackUK, Smithers, Walpole and the Wine and Spirit Trade Association, reinforcing the depth of expertise embedded within London Packaging Week and its role as a central convening point for the UK packaging industry.

Together, these organisations form a unified platform where policy direction, commercial strategy and materials innovation intersect. WRAP will mark this collaboration with a dedicated networking breakfast on Wednesday, 16 September at 9 am in the VIP Lounge, bringing together senior industry voices to focus on practical progress in packaging sustainability and circular economy solutions.

London Packaging Week also sits at the centre of the UK’s evolving regulatory landscape, including Extended Producer Responsibility (EPR) and wider packaging policy frameworks, reflected in a keynote from Esther Carter, Chief Strategy Officer at PackUK.

Her session, “Next steps for industry in the evolution of EPR”, taking place on Wednesday, 16 September from 11:45 am to 12:10 pm, will examine how the sector moves from regulatory readiness to practical delivery, and the alignment now required between policy ambition and commercial packaging strategy within a single shared forum.

This alignment is further reflected in a high-level conference programme featuring senior leaders from across the industry, including representatives from the British Retail Consortium, British Soft Drinks Association, Walpole, Ecosurety and the British Beauty Council, alongside technical and regulatory experts shaping the next phase of packaging transformation.

Alongside this, the event continues to bring the industry together at scale, with confirmed participating brands including Aldi, Amazon, Charlotte Tilbury, Disney, Fred Perry, Jo Malone, John Lewis, Lush, Marks & Spencer, Mars, No7, Superdrug, Tesco, Waitrose, William Grant & Sons, Müller, Compass Box Whisky, Selfridges, Diageo, Suntory Beverage & Food Europe, PepsiCo, Penhaligon’s, L’Occitane and Molton Brown, spanning luxury, beauty, retail, drinks and FMCG.

With 5,700+ visitors, 220+ exhibitors, 90+ expert speakers and thousands of products on display, London Packaging Week offers one of the most holistic and in-depth views of the global packaging industry, bringing together policy, retail, FMCG, luxury, materials and design under one roof. It is London’s home of packaging innovation and design, uniquely positioned as the place where the industry comes together not just to discuss change, but to deliver it.

London Packaging Week takes place on September 16 & 17, 2026, at Excel London. Register now to attend.

About Easyfairs

Easyfairs organises and hosts events, bringing communities together to visit the future.

We currently organise 110 market-leading event titles in 12 countries (Algeria, Belgium, Finland, France, Germany, Italy, the Netherlands, Portugal, Spain, Sweden, Switzerland and the United Kingdom) and manage eight event venues in Belgium, the Netherlands and Sweden (Antwerp, Ghent, Mechelen-Brussels North, Namur, Gorinchem, Hardenberg, Malmö and Stockholm).

We are passionate about “easifying” the life of our customers and increasing the return on investment and return on time for professional communities through our all-in formulas, advanced technology and customer-centric approach. Our digital features and initiatives provide these communities with excellent opportunities to network effectively and do business throughout the year.

The Easyfairs Group employs 800 highly committed talents, deploys the best marketing and technology tools and develops brands with a strong appeal to our stakeholder communities.

For the fifth year running, Deloitte conferred “Best Managed Company” status on Easyfairs in 2023.

Easyfairs is ranked 11 of the world’s top exhibition organisers, according to the STAX annual ranking.

Visit the future with Easyfairs and find out more on www.easyfairs.com 

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