Design & Innovation

Desmania is a team of creativity fuelled, innovation driven, practically oriented and energised designers and engineers. Their expertise in design thinking, design research, concept generation, 3D visualization and engineering power our design practices. Desmania has successfully created and continues to create comprehensive design solutions with a clear focus on user needs & desired brand perception.

Physical & cognitive ergonomics is an inherent part of Desmania's design process.

Desmanias appearance modeling and prototyping expertise is also enhanced by an in house prototyping facility. The facility comprises of RP machines & technology driven modeling techniques and a CFM lab. Prototyping enables us to facilitate quick and accurate decision making which further leads to reduced ‘concept to launch time.

Design & Innovation comprises of following services:

Product Design
 

Since its inception, Desmania has designed products in practically all the industry segments like white goods, small appliances, consumer electronics, medical & lab instrumentations & electronic products.

Product Graphics

Desmania has the expertise and experience in designing graphics for pure aesthetics as well as for intuitive user experience through cognitive ergonomic principles.

Research & Innovation

Desmania has embarked on a product innovation program, where new ideas are developed into viable products.

Design Strategy
 

• Creating Visual Brand Language (VBL)
• Design Research
• Product Roadmap Planning